Launching HeyTaco

There are many ways you can introduce HeyTaco to your teams: from simply launching it to announcing it at your next all-company meeting, there is no wrong way to launch HeyTaco. Below are some ideas and resources on how to introduce HeyTaco to a team depending on which route you choose. 👇🏻

Organic Rollout

Ideal for people who want to roll out HeyTaco slowly and organically, without big fanfare. We actually love that approach, and here is a guide on how to successfully roll out HeyTaco. Some practical steps are below:

  • Allow HeyTaco to introduce itself by sending a welcome message. You can invoke a welcome message by typing this command in the channel HeyTaco has been added to: welcome @HeyTaco.
  • Start giving tacos. If you don't take action after the welcome message, people won't know what to do. But if you start sending tacos to different people, people will follow your lead.
  • Commit to sending a few tacos to different people every day and the taco fire will be strong!

This approach is sweet and simple - and is the route most teams choose. It is very light on the admin and the welcome message shares everything your team needs to know to start using HeyTaco.

Structured Rollout

If you'd like to make a moment out of introducing HeyTaco and plan to do so in a more structured manner, we are here to help you! Most team choose to either send an email to the whole company or make an announcement at an All Company meeting. Regardless of which route you choose, below are channel message, email and All-Company announcement templates you can send to your team that can easily be adjusted for your use case. The key in either is sharing the WHY behind starting your culture of recognition.


📣 Channel Message: Announcing HeyTaco - our new fun way to share gratitude!


Hey team! 👋

We’re excited to announce HeyTaco – our new way to recognize and celebrate each other.

Here’s how it works:

  • Use HeyTaco to give shoutouts and show appreciation. Every time you want to recognize someone, just tag them and add a taco emoji 🌮 in your message.
  • For example: "@Alex Thanks for helping out with the presentation! 🌮"
  • You can give up to 5 tacos per day, so use them thoughtfully! Tacos expire daily and don’t roll over, which encourages us to celebrate people in the moment when something awesome happens.

Why HeyTaco?

  • It’s a fun and easy way to celebrate wins and spread positivity.
  • Recognition helps build stronger connections across our team.
  • We’ll be highlighting some of the best taco moments along the way!
  • Who doesn't like tacos? 🌮

Let’s start recognizing each other and making gratitude a regular part of our workday! 🎉

If you have any questions, just ask. Let’s taco 'bout appreciation! 🌮


📧 Email Template: Announcing HeyTaco


Subject: Announcing HeyTaco - our new fun way to celebrate each other! 🌮

Hi Team,

We’re excited to announce that we’ll be using HeyTaco – a fun and simple way to recognize and celebrate great work within [Slack/Microsoft Teams]!

Here’s how it works:

  • When you want to recognize someone, just tag them in [channel/team name] and add a taco emoji. For example: "@Alex, thanks for going above and beyond on that project! 🌮"
  • Everyone has 5 tacos to give every day – so use them to make someone’s day! Tacos expire daily and don’t roll over, encouraging us to celebrate people in the moment when something awesome happens.

Why HeyTaco?

  • It makes it easy to appreciate great work in the moment.
  • It helps build stronger team connections.
  • We’ll be celebrating standout moments to keep the positivity flowing!
  • AND... Who doesn't like tacos? 🌮

This is all about creating a culture of appreciation and celebrating the amazing things we accomplish together. 🌮

If you have any questions or ideas, reach out anytime.

Let’s taco 'bout appreciation! 🎉

Best, [Your Name] [Your Title]


🎤 All-Company Meeting Announcement: Announcing HeyTaco

"Hi everyone! I’m excited to announce HeyTaco – our new way to recognize and celebrate each other’s great work, and add a little happiness to someone's day.

Here’s how it works: Anytime you want to appreciate someone, just tag them in [Slack/Teams] and add a taco emoji 🌮. For example, if someone helped you with a project or went above and beyond, just say, 'Thanks @Alex for your help with the presentation! 🌮'

Everyone has 5 tacos to give every day, and they expire daily and don’t roll over. This encourages us to celebrate each other in the moment when something awesome happens.

Why HeyTaco?

  • It’s a fun and easy way to celebrate wins and spread positivity.
  • Recognition helps build stronger connections across our team.
  • We’ll be sharing some standout taco moments to celebrate along the way!
  • AND... Who doesn't like tacos? 🌮

If you have any questions or need ideas, just reach out. Let’s taco 'bout appreciation and start celebrating each other today! 🌮"


You can also share these overview videos with your team. It is a simple way to your team to learn how to use HeyTaco.

Taco tip: The key to people adopting HeyTaco is for you (and the rest of the team driving this initiative) to give your tacos away to different people every day. If you only add HeyTaco without actually giving a taco, people won’t know what to do. You leading by example is key for early success of HeyTaco. 

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